Heol is a Paris-based fashion brand founded by a designer of Turkic-Mongolian origin, who brings a rich multicultural background into a distinct contemporary vision.
Each collection by Kira is a personal exploration of identity — a quest to shape a unique visual language rooted in ancestral heritage.
Heol draws inspiration from the Turkic-Mongolian cultural world in all its forms: from traditional garments and nomadic lifestyles, craftsmanship, and local rituals.
Through a modern lens, the brand reinterprets these cultural elements into silhouettes where history and future coexist in harmony.
A strong emphasis on handwork defines the brand’s aesthetic, adding depth, authenticity, and soul to each piece.
Heol operates between Paris and its studio in Dinard — a quiet space of craft, reflection, and creation by the sea. Heol is not just clothing — it is a living narrative, told through form, fabric, and movement.

TUVA

Tuva is a land where mountain peaks meet vast steppes and green valleys flow into crystal-clear rivers. Its landscapes evoke a deep sense of harmony with nature. Rich in cultural traditions, Tuva is home to a people who have lived in close connection with the environment for centuries, honoring a way of life rooted in respect and balance with the natural world.

DINARD

Dinard is a coastal gem in Brittany, known for its Belle Époque charm, dramatic cliffs, and sweeping sea views. Overlooking the English Channel, it offers a unique blend of history, serenity, and timeless seaside beauty.

VALUES

HONOURING ROOTS
Heol celebrates its heritage by blending traditional craftsmanship with a cross-cultural aesthetic rooted in French elegance and Tuvan spirituality. This fusion defines the brand’s identity — timeless, soulful, and deeply personal.
THE ART OF SLOWING DOWN
Heol embraces mindful living and the beauty of simplicity. It invites you to slow down, reconnect with nature, and savor the quiet moments that bring depth to everyday life.
CRAFTMANSHIP
Every Heol piece is created with care — from material selection to final detail. The result: refined, functional designs built to last, guided by a love for form, quality, and intention.
RESPECT
At the heart of Heol is respect — for people, for nature, for process. Sustainability is not an option, but a foundation. Through mindful practices, the brand fosters a culture of responsibility and conscious creation.